Kerusso is on a mission to share the Good News on T-shirts, jewelry, and gifts that point to Jesus, and you are part of the movement every time you purchase, wear or give one of our products.

Who We Are

Kerusso inspirational products make it easy to share the Good News about Jesus with others. A graphic T-shirt will be read as many as 3,000 times in its existence. T-shirt Evangelism has the potential to preach the gospel to millions, if not billions of people, who need to hear the message of salvation.

The Kerusso Story

President and CEO Vic Kennett founded Kerusso in 1987. Launching with a $1000 family loan and three Christian T-shirt designs, Kerusso was born in a spare room of the Kennett house.

Vic placed an ad in Campus Life magazine and began a mail order business. While working full time as a carpenter, he checked the mail for orders over his lunch break, taking them to a local screen printer when he had enough orders. Barely breaking even with this approach, he almost quit—but was encouraged by his sister not to give up. Vic decided selling wholesale Christian T-shirts might be a better route, and took two days off of work to visit Christian retail stores within driving distance of his Eureka Springs, Arkansas home. He discovered there was a demand, added a few more designs, and tracked down a sales group to carry his designs to the Christian retail market.

Nearly 40 years later, Kerusso runs a thriving HQ in Berryville, Arkansas—employing over 100 people and shipping quality faith-based products to shops across the nation.

Giving Back

Kerusso is strongly committed to giving back, and to tithing. We have donated hundreds of thousands of dollars and thousands of Christian T-shirts to churches, boys and girls’ ranches, nonprofit ministries, women’s shelters, organizations that support our troops + first responders, disaster relief groups and other charities nationwide.

In 2007, Kerusso partnered with Compassion International to launch the “Live For Him” project. To date, Kerusso has donated over $350,000 to Compassion through the sale of Live For Him products, including popular Live For Him Red Wristbands.

Awards & Recognition

Kerusso has achieved significant recognition in its industry, being named a 7-time INC. 5000 honoree for being one of the fastest-growing privately-held companies. We have also won the Impressions Award six times in the design categories from Impressions Magazine and have been a six-time winner of the Christian Retailer’s Choice Award in the apparel and gift categories. Additionally, we received the 2022 Best Inspirational Gift Supplier award and were a finalist in 2023, according to Gifts & Decorative Accessories Magazine. Furthermore, Kerusso has been recognized as a top T-shirt brand for three consecutive years (2022, 2023, 2024) by Giftbeat Magazine readers.